Skip to content Skip to navigation

Overview

FASHION FWD MATERIAL OVERVIEW

Approved Fashion FWD Materials are certified and branded materials proven to have less environmental impact on climate, water, energy or chemicals, when compared to conventional material of same category. 

We enforce a minimum content requirement necessary for us to make a certified and branded material product claim. Unless the fibre does not support a high percentage of certified and branded material due to quality issues (see specified below), the minimum content requirement of certified and branded material for a BESTSELLER brand to be able to make a claim on the product is at least 50%. This can be a mix of two or more materials as long as they total a minimum of 50%.

ORGANIC FIBRES

Organic Cotton (min. 50%)

BECOMING ORGANIC

IN-CONVERSION COTTON (MIN. 50%)

ORGANIC FIBRES

Organic Wool (min. 50%)

ORGANIC FIBRES

Organic Linen (min. 50%)

ORGANIC FIBRES

CmiA Organic Cotton (min. 100%)

RECYCLED FIBRES

Recycled Cotton (min. 30%)

RECYCLED FIBRES

RECYCLED POLYESTER (Min. 50%)

RECYCLED FIBRES

Recycled Wool (min. 30%)

RECYCLED FIBRES

Polylana® (min. 60%)

RECYCLED FIBRES

Recycled Nylon (min. 50%)

INNOVATIVE FIBRES

Cupro (min. 50%)

INNOVATIVE FIBRES

Man-made Cellulosic Fibres (min. 50%)